Job Description – Agency Channel Manager / Agency Development Manager (Insurance)

Job Title: Agency Channel Manager (Life/Health/General Insurance)
Department: Sales – Agency Channel
Location: As per business requirement
Reporting To: Branch Manager / Area Sales Manager

Job Summary

The Agency Channel Manager is responsible for recruiting, developing, and managing a team of insurance advisors/agents to generate business and achieve sales targets. The role focuses on agent productivity, business growth, customer acquisition, and compliance with company policies.

Key Responsibilities

Agent Recruitment & Activation

• Recruit and onboard insurance advisors/agents as per business targets.
• Conduct interviews, screening, and documentation of prospective agents.
• Ensure timely licensing and activation of recruited advisors.

Training & Development

• Train agents on insurance products, sales processes, and regulatory guidelines.
• Conduct regular coaching sessions and field accompaniment.
• Improve advisor productivity through continuous mentoring.

Sales & Business Development

• Drive premium collection and achieve monthly/quarterly sales targets.
• Support advisors in lead generation and customer acquisition.
• Generate business through advisors and develop new markets.
• Monitor advisor performance and implement action plans for low performers.

Relationship Management

• Maintain strong relationships with agents and key customers.
• Resolve partner and customer queries efficiently.
• Motivate advisors through recognition and engagement programs.

Compliance & Reporting

• Ensure adherence to IRDAI and company compliance guidelines.
• Maintain accurate sales records, MIS, and business reports.
• Monitor policy persistency and renewal collections.

Eligibility Criteria

Education

• Graduate in any discipline.
• MBA preferred.

Experience

• 1–8 years of experience in Insurance Agency Sales, Channel Sales, BFSI Sales, or Team Handling.
• Freshers with strong sales aptitude may be considered for entry-level roles.

Required Skills

• Agency recruitment and team building
• Sales and target achievement
• Relationship management
• Leadership and coaching abilities
• Negotiation and communication skills
• Market development and business planning

Key Performance Indicators (KPIs)

• Number of advisors recruited and activated
• Premium business generated
• Agent productivity ratio
• Policy issuance and conversion rate
• Renewal and persistency performance
• Revenue and profitability targets

Preferred Industry

• Life Insurance
• Health Insurance
• General Insurance
• Banking & Financial Services (BFSI)

CTC: As per company standards + Incentives + Performance Bonus.