Job Description (JD) - Agency Sales Manager

Position: Agency Sales Manager (ASM)
Department: Agency Channel Sales
Location: As per business requirement

Job Purpose

To recruit, train, develop, and manage a team of insurance advisors/agents to achieve business targets in terms of premium collection, policy issuance, and manpower growth.

Key Responsibilities

• Recruit quality insurance advisors/agents as per company norms.
• Train and motivate advisors to generate business.
• Drive sales through the agency channel and achieve monthly, quarterly, and annual targets.
• Conduct joint field work with advisors to improve productivity.
• Ensure activation and retention of advisors.
• Build and maintain strong relationships with customers and channel partners.
• Monitor sales performance and prepare regular MIS reports.
• Ensure compliance with company policies and regulatory guidelines.
• Support advisors in lead generation, prospecting, and customer conversion.

Eligibility Criteria

• Graduate in any discipline (preferred).
• 1-5 years of experience in insurance, banking, financial services, or sales.
• Strong communication, team handling, and leadership skills.
• Local market knowledge and networking ability.
• Willingness to travel extensively for business development.

Key Skills

• Agency Recruitment
• Team Management
• Sales & Business Development
• Relationship Management
• Leadership & Coaching
• Target Orientation
• Customer Service

KPIs

• Premium Achievement
• Advisor Recruitment & Activation
• Advisor Productivity
• Policy Persistency
• Business Growth
• Customer Satisfaction

Reporting To

Branch Manager / Senior Branch Manager / Cluster Manager (as applicable)

CTC Range: As per company policy and candidate experience.